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Case study · April-May 2026

Real Results for Injectologie

Injectologie is a boutique medical spa in Coral Gables run by Rebecca Juliao, APRN. Strong reputation, 5.0 Google rating, 124+ reviews. But for searches patients were actually running, the practice wasn't showing up. Here's what changed during a 60-day engagement in spring 2026.

Where we started

Rebecca had built a real reputation on referrals and word of mouth. But Google wasn't reflecting that. The Google Business Profile was thin. The website was missing local keywords. There was no presence on medical directories. And there was no way to measure how many patients were calling from Google in the first place.

Map pack rankings. Top 8 keywords.

Injectologie's local map pack position across 60 days. Rankings reflect what Coral Gables-area patients see when searching these treatments.

Search keyword
Baseline
After 30 days
After 60 days
Net change
Best Botox Miami
Off the map
Position 15
Position 3
Off → 3
Botox Miami
Position 21
Position 9
Position 3
+18
Lip Filler Miami
Position 29
Position 13
Position 5
+24
Dermal Filler Coral Gables
Position 11
Position 7
Position 5
+6
Kybella Coral Gables
Position 10
Position 10
Position 5
+5
Botox Coral Gables
Position 18
Position 6
Position 7
+11
Sculptra Miami
Position 44
Position 17
Position 8
+36
Lip Filler Coral Gables
Position 21
Position 6
Position 10
+11

After 60 days, all 8 target keywords improved from baseline and now rank in the top 10 for Coral Gables-area searchers. Best Botox Miami, a competitive Miami-wide search term, moved from off the map entirely to position 3, placing Injectologie ahead of established Miami chains for nearby patients.

Cited by AI search platforms.

During the 60-day engagement, Injectologie went from invisible on AI platforms to cited by name on Perplexity and Google AI Overviews for high-intent search terms.

Perplexity

Cited for "Best Botox injector in Coral Gables"

Perplexity

Cited for "Best dermal filler injector in Coral Gables"

Perplexity

Cited for "Filler reversal in Coral Gables"

Google AI Overviews

Cited for "Best dermal filler injector in Coral Gables"

Most clinics have no idea whether AI platforms recommend them. We track and optimize for it monthly.

What we did to get there.

Optimized GBP

Expanded categories from 1 to 4. Services from 11 to 60+. 17 attributes. 19 new photos. Weekly posts with local keywords.

Built citations and authority

Claimed and optimized 12+ directories including Yelp, Healthgrades, RealSelf, Apple Maps, and Doximity. Connected each one back to the website's structured data.

Deployed schema and tracking

Added MedicalBusiness schema markup. Set up call tracking with spam filtering and bilingual greeting. Verified Google Search Console.

"Working with Weston is absolutely a seamless operation. The attention to detail, the recommendations, and the personal investment I feel that he has in my business is without words. I feel like he wants the same success that I do."

Rebecca Juliao, Founder, Injectologie | Coral Gables, FL

Want to see what we'd find for your practice?

We'll run a free audit of your Google Business Profile, local search visibility, and AI recommendation presence. We'll show you exactly where you're leaving patients on the table.

Schedule a Free Audit